Many companies/brands come and go with the times. Some or good and some aren’t so good. Brands that are truly great seem to stick around for a very long because they posses unique properties that other brands just don’t have. Have you ever heard of Lime Crime? How about Doe Deere? If you haven’t heard then just know this, Lime Crime is one of the leading cosmetic brands in the world and Doe Deere is it’s founder. This cosmetic line has steadily gained popular since it’s inception back in 2008 and today it’s become a cult favorite with a huge following. Doe Deere has always had a passion for creating, vivid colors, and owning her own business. She first started a company back in 2004 where she sewed and modeled her very own products. Being such business savvy, Deere ditched this idea and found the perfect niche, which was void of numerous products and services.
Lime Crime is the name and creating self expression is the game. This exclusive cosmetic line uses some of the most brilliant color hues, which has turned it into a huge success in only 9 years. What makes the brand stand out even more is that it outperforms other brands such as L’Oréal, Maybelline, and Cover Girl. Lime Crime gives the user many benefits as well as such as being paraben-free, gluten-free, and it’s certified vegan. Doe Deere has great instincts for this business and mixed with her passion, success if sure to follow. Sometimes finding new colors or products can take weeks or even months. A lot of brainstorming goes on when it comes to creating new colors, but did you know that Deere try’s the product out herself before it even hits the market? That’s right! This ensures the customer of safety, but it also gives Deere a better sense of how the color looks on an individual.
With Lime Crime sitting at the forefront of the industry, bigger and better things are sure to come in the next few years.